The Beginners Guide to Using a Direct Sales Agency

Deciding on the right route to take for your business is not easy. For many corporations and businesses, hiring a direct sales agency is the best way to improve sales.

However, there is much to consider before you make a decision. First, you need to sort out what direct sales agents can do for you and how to best use their services. Here’s a look at what a telesales agent can do for your business.


What Are Direct Sales Agents?

A direct sales agent is an individual who markets and sells goods to consumers without any online or catalog store. This person may visit individuals in their homes or call them directly to set up an appointment. They also will provide products through group meetings for social-themed gatherings to promote sales.

Some direct sales agencies will rent out spaces to promote sales for the business they are promoting. In years past, direct sales agents would go door-to-door to offer products directly to individuals. Today, telesales agents are more widely used and focus instead on contacting customers directly.


What Do They Do for Your Business?

In short, these professionals help increase your sales. On a ground level, they actually lower sales costs, provide immediate access to the market, and so much more.


How do they lower costs? They do this by generating profits.

Even if you were to pay a full-time direct sales agent some half a million pounds per year, the right experienced professional could generate as much as millions every single year. The higher the sales numbers, the better they are for your business.

In regards to immediate access to the market, a telesales agent is likely familiar with the area and has good prospects ready to go for your business. They have closer relationships with the individuals they are selling to, which is better for your brand. Even small single-person agencies can provide surprisingly good coverage.


Are They Right For Your Business?

Depending on the size of your business and the type of product you’re selling, a direct sales agency can be a cost-effective way to sell your products. Of course, you’ll definitely want to choose the right company to partner with.

Ethicall has a team of experienced telesales agents ready to help you increase sales. Contact our team to learn more about this, or any other service we offer.

How Successful Cold Callers Avoid Common Pitfalls

As cold callers in London, we know what it takes to get real results from your investment in cold calling. We use strategies and tools to get the job done correctly.

For the average businessperson, cold calling is the most dreaded task in the office. It requires connecting with people who don’t necessarily want your product to offer them a service they’ve never heard of. As you’d imagine, it requires sensitive handling for the best results.

If you’re thinking about investing in cold callers in the UK or if you’ve recently sought out cold calling companies in London, you’re in good company. While there’s plenty of reasons for using professionals, one of the biggest is to avoid making mistakes. And here are just a few examples of those mistakes and how successful cold callers navigate around them.

They Learn how to Pronounce Names Quickly

Few things are worse than to be called by a stranger and have them mispronounce your name. If you have a hard to pronounce name, you’ve probably experienced this issue once or twice. You probably also know how it makes that person lose credibility in your eyes. Pros avoid this issue by contacting someone from their company first to see how their name is pronounced.

They Listen and React Patiently

Instead of blowing past objections like, “Now is not a good time to talk,” professional cold callers in the UK are respectful and listen to what people have to say. If they get this response, they take a step back and patiently ask when a good time to talk would be. When the person gives that time, they follow up courteously. Impatience can do very little to gain prospects. Cold calling companies in London who know what they’re doing, always listen and remain patient.

They Speak Like a REAL Human Being

Some folks like to follow a script. While that can be beneficial for some people and in some circumstances, it doesn’t play well with cold calling. As cold callers in London, our callers never use a script word-for-word. Instead, they focus on being a real human being and chatting with prospects as a real person would. It is far more successful.

Cold calling is complicated, but avoiding common mistakes is one of the most important things professionals can do. Securing the lead and making the sale is the end game, and that can only be done with the right strategy.

Why Not All Lead Generation Services Are The Same

At Ethicall, we work alongside our client’s business to figure out what their customers want. Our focus on delivering exceptional results drives all of our services, but particularly our lead generation services.

Unfortunately, not all lead generation in the UK is done the same way or with the same focus. Whether your company is interested in sales lead generation or wants to learn how to better nurture the leads you already have, we can help.

Here’s how our lead generation service is different and what you can expect from using our services.

Focusing ONLY on Generation

Lead generation is the first stop towards building excitement about your products or services. This makes it the first pit stop in the sales pipeline. Whether done through inbound marketing or outbound marketing, it is key to jumpstarting interest.

However, it should only be used as a jumping off point. Let me explain.

For the most part, generating leads drives people back to your website. But what it can’t do is make them stick around or take action (i.e. buy your product). That’s why nurturing your leads is so important. It is only one element in a vaster process.

Why Nurturing Your Leads is Important

While gathering information is important and helps you build out your strategy, it can’t tell you what customers want and certainly not how to give it to them. Nurturing your leads, however, can.

It’s unreasonable to think all leads are ready to purchase as soon as they show up on your website, but it isn’t unreasonable to think they are interested. The only way to figure that out is to interact with them to see what stage of the pipeline they are at.

The first step to interacting with your customers is to build trust. You can do this by showing them you are listening. Sending customized emails, or personalizing paper coupons and offers, sends the message that you are listening and that you do care. Using this type of nurturing strategy, you stand a much better chance of making the sale and consistently holding their attention—and even more so, their trust.

Getting the Most From Your Sales Lead Generation

Often times, companies don’t have the time to handle their lead generation services. That’s where we can help. We offer lead generation in the UK and beyond, to help you make the most of your online presence. Contact our team today to learn more.

5 Questions You Should Ask Before Hiring Professional Cold Callers in the UK

There comes a time in many businesses in the UK, when hiring UK telemarketing companies is necessary.

Any good business owner, however, realizes that not every service provides the results they may be looking for. Many professional cold callers in the UK claim to offer extravagant results, only to provide very few benefits when all is said and done.

To weed through businesses that can’t produce the outcomes you’re looking for, be sure to ask the cold calling companies you’re thinking about hiring the following questions.

What should I expect from your service?

Ask your potential telemarketing company point blank what you can expect from their service. This could include communication, who you’ll be working with exclusively, and how their process works. Pricing and contracts should also be clearly explained.

How long does it take to produce results?

Perhaps one of the most important questions you can ask is, how long will it take for your investment to produce a real result. The longer it takes for their work to produce results, the more money you’ll invest. Get a concrete estimate on how long it will take the company to drive the best consumers to your business, otherwise you could be wasting money.

What is your strategy?

Don’t blinding hire a handful of UK telemarketing companies and see if anything comes of it. Instead, do your research first and ask the above question to see exactly how they produce the results they promise. If they have trouble explaining their strategy, it might be a sign to move on.

Do you have any case studies I could view?

Experience is important. Case Studies are an indicator not only of experience, but of successful experience. Additionally, you can often contact the companies in the study to see what else they have to say and whether or not they’d recommend the company you’re looking at as one of the top cold calling companies in the UK.

What are my goals?

It is just as important for you to know what you want as it is for you to hire a company who can help you. Choosing the right professional cold callers in the UK will help you secure the customers you want.

Give these questions your attention before you select a company to work with.

4 Little Known Benefits to Using Telemarketing Companies

Telemarketing companies haven’t always been depicted in the most favorable light, but the truth is they can greatly improve any business. With the right professionals behind the phone, cold calling agencies (otherwise known as telemarketing companies) can produce significant benefits for any company they assist.

Here are a few other ways a cold calling agency can improve your business.

  1. Improve Your Brand

Telemarketing companies contact people whom already have interest in your product or service. They also professionally deliver information about your business. Combined, these skills are bound to improve your brand’s reputation no matter if the call ends in a sale or not.

  1. Your Conversions Increase

Conversions for your product or sales immediately jump up when you begin using a cold calling agency. This is primarily because more people are aware your business exists, and also due to the persuasive skills of the agent on the phone. As conversions increase, so do profits.

  1. Saves Businesses Money

Small businesses can end up spending thousands when they decide to handle their cold calling in house. Outsourcing provides significant benefits while saving big on costs. Forget about paying to train a new employee and providing them benefits. Outsourcing to cold calling agencies saves you a bundle in the long run.

  1. Improved Customer Satisfaction

That’s right, cold calling can actually lead to happier customers. Contrary to the stereotype, when the right people are contacted the result can be improved customer satisfaction. People appreciate the time your company is spending to reach out to them and see what their concerns are. Learning about a service or product they didn’t know was available is exciting, and if it’s beneficial to them it’s all the more appreciated.

Telemarketing companies can give your company the added boost it needs. The result of hiring cold calling agencies is better branding, saved investment, and better customer satisfaction. If this sounds good to you, it might be time to consider hiring your own cold calling agency.

Andre, R V Recruitment

I have worked with Chantelle and Cara over the last month, they have both been very good in what they do. Chantelle sends me a report everyday outlining what has happened. Cara was arranging Face to Face and Telephone appointments for me and she was very successful at this. I will be returning in the New Year and will always recommend their service to anyone.